You may being thinking that this Complete Guide to Eye Catching Business Cards eBook is one you really don’t need to read. After all, you already have a business card! People seem to compliment you on it. You may have even designed it yourself!
But, wait! Before you skip this one, there are a few things to consider.
An artistic or well designed business card may still be missing the mark. The purpose of a business card is vital to building a successful business. There are certain pieces that, if forgotten, will severely impair the effectiveness of the piece.
That being said, are you sure your business card is up to snuff?
A business card, while often mistakenly seen as a mere calling card, functions as much more than just an introduction. It actually serves as the central promotional marketing piece for your business. This means that this piece should encapsulate your complete brand message in a 3.5 x 2 inch space. Definitely easier said than done.
[tweet_box design=”default” float=”none” excerpt=”Make sure the first piece of promotional material anyone receives about you is not the last. #buisnesscards @piciandpici”]
Make sure the first piece of promotional material anyone receives about you is not the last. [/tweet_box]
Ask yourself a few questions about your current business card…
Does your business card captivate prospects?
A business card should cause people to want more information about you. This piece should get prospects interested in learning more about what you do.
Can people easily view your information?
The design choice of your business card can make or break the first contact. Poor choices in font styles, background colors, and even the paper it’s printed on can all impact the effectiveness of the piece.
Will your business card help prospects remember you?
How many times have you received someone’s business card after meeting them, only to completely forget who they were the next day? A great business card will help you stay top-of-mind!
The Complete Guide to Eye Catching Business Cards eBook gives step by step instructions for creating an effective promotional business card while allowing your personality to shine through. Every business card should be unique with a strong brand message. This guide will help you make a big impact, with a small space.
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